ECTS : 3
Description du contenu de l'enseignement :
Session 1 22/01 - 8:30-11:45am
Introduction to quantitative research methods and to the seminar
Session 2 22/01 - 1:45-5pm
Quantitative research designs + Citrix
Session 3 23/01 - 8:30-11:45am
Survey research methods
Session 4 24/01 - 8:30-11:45am
Survey research workshop
Session 5 24/01 - 1:45-5pm
Experimental research methods
Session 6 25/01 - 8:30-11:45am
Experimental research workshop
Session 7 25/01 - 1:45-5pm
Research proposal workshop
Session 8 26/01 - 1:45-5pm
Research proposal presentations
Compétence à acquérir :
The seminar is designed to introduce students to principles and fundamental tools of the quantitative methods most frequently used in management research. We will present a range of critical topics including survey research and experimental design.
Mode de contrôle des connaissances :
The evaluation will be based on an individual research proposal at the end of the seminar, on group activities during workshops, and on class preparation and active participation.
Bibliographie, lectures recommandées :
Session 1
· della Porta, D. and Keating, M. (2008), Chap2: How Many Approaches in the Social Sciences? An Epistemological Introduction, In Approaches and methodologies in the social sciences : A pluralist perspective, Cambridge University Press, pp19-39.
Session 2
· Weathington, Bart L., et al. (2012), Chap3: The Foundations of Research, In Understanding Business Research, John Wiley & Sons, Incorporated, pp41-71.
· Franklin, M. (2008), Chap13: Quantitative Analysis, In Approaches and methodologies in the social sciences : A pluralist perspective. Cambridge University Press, pp240-262.
· Eisend, M., and Kuss, A. (2019). Chap7: Hypotheses and Model for Theory Testing, In Research Methodology in Marketing, Springer, Cham, pp151-172.
Sessions 3+4
· Weathington, Bart L., et al. (2012), Chap4: An Overview of Research Methods, In Understanding Business Research, John Wiley & Sons, Incorporated, pp73-103.
· Aityan, S.K. (2022). Chap16: Survey Method, In Business Research Methodology, Springer, Cham, pp343-357.
Sessions 5+6
· Eisend, M., and Kuss, A. (2019). Chap8: Testing Causal Relationships, In Research Methodology in Marketing, Springer, Cham, pp173-193.
Session 7
· Aityan, S.K. (2022). Chap22: Writing Research Report. In Business Research Methodology, Springer, Cham, pp461-479.
· Aityan, S.K. (2022). Chap23: Making Presentations, In Business Research Methodology, Springer, Cham, pp481-491.